With two decades of experience, I help my clients architect public relations strategies that work. Instead of using a PR bullhorn to shout "me, me, me," I encourage my clients to focus on meeting the needs of target audiences and to step into their shoes. I also recommend that they measure what they are doing and drop strategies that don't work.
I help clients build positive relationships with journalists and pitch stories at media outlets large and small. I have secured coverage with the New York Times, the NBC TODAY show, ABC Good Morning America, CBS Sunday Morning, 60 Minutes, the Washington Post, National Public Radio, PBS Newshour, and many others.
I have delivered a number of training programs for nonprofit and association clients, covering social media strategy, storytelling, crisis PR, and media relations. I have also worked with many nonprofit organizations serving trauma survivors and am uniquely versed in supporting them in the public eye.
I write scripts, pitch press, work with celebrity emcees and do the things necessary to make your special event shine. Talk with me about your plans and involve me in preparation early! I also write publications, fundraising appeals, magazine features, educational curriculum, training materials, toolkits, press releases and social media copy. Contact me to talk about your project!